Most sellers believe negotiation begins with the first offer. I believe it begins weeks earlier. Every decision, from pricing and positioning to marketing and buyer psychology, is designed to build leverage before negotiations officially begin. That's why my negotiation strategy starts long before your home hits the market.
MY PHILOSOPHY
Negotiation starts when the offer arrives.
Negotiates only the purchase price.
Lacks understanding of buyer's needs
Ends with an accepted offer.
Negotiation starts before you list.
Positions your home so buyers see the value.
Creates leverage before negotiations even begin.
Protects your deal all the way to closing.

NAVIGATING TODAY'S MARKET
Buyers today are more informed, more cautious, and more skeptical than they were even a year ago. The media paints one broad picture, but real estate doesn't move that way.
Different cities, different neighbourhoods, different types of homes, they all perform differently.
What matters is working with someone who understands how buyers are thinking today, and negotiates accordingly.
Ready for a negotiation strategy that
stays ahead of the market?

Sage Real Estate Ltd., Brokerage
Jen Dumitrescu, Broker
2010 Yonge Street
Toronto, ON
M4S 1Z9
jen@jend.ca
416.483.8000
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